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By Maxim Kaufman — Founder & CEO, Organo Republic
Updated July 2026
Purple Beauty is a compact, sturdy sweet bell pepper famous for its deep, glossy purple fruit, which ripens to red if left on the plant. It has no heat at all and the same crisp, mild, sweet flavor as a green bell, set apart by its dramatic color. The bushy plants are easy to grow and often support their own fruit. Here is how to grow it and keep that bold purple color.
This is the quick guide to Purple Beauty. For the full step-by-step on starting seeds, transplanting, feeding, and troubleshooting peppers, see our complete guide to growing peppers from seed.
Quick start
Start seeds indoors about 8 weeks before your last frost, kept warm at 75 to 85F. Harden the plants off, then transplant them out 18 to 24 inches apart once nights stay above 55F. Give full sun and steady water; the bushy plants often need little staking. Pick peppers deep purple from about 70 to 75 days, or leave them on the plant to ripen red and sweeter.
Best tip
Purple Beauty is a compact, sturdy sweet bell prized for its deep, glossy purple fruit, which shows best in full sun and cooler weather. Start seeds indoors early and transplant after nights stay above 55F. The purple color is a temporary stage: harvest while the fruit is still deep purple for the boldest look, or let peppers ripen to red for a sweeter flavor. The bushy plants often need little staking.
| Capsicum annuum | |
| Warm-season annual | |
| 3 to 12 (grown as an annual) | |
| Full sun (6 to 8+ hours) | |
| 70 to 75 days purple; ~85 red | |
| 18 to 24 inches | |
| 18 to 24 inches apart | |
| Regular and deep; keep evenly moist |
Purple Beauty is as ornamental as it is tasty, with the same crisp, sweet, thick-walled crunch as a green bell in a dramatic deep-purple skin. Slice it raw into salads and platters where the glossy color stands out, or let the fruit ripen red for extra sweetness in roasting and stuffing. With zero heat and a mild, sweet flavor, it is a beautiful, family-friendly bell for any garden.
How long does Purple Beauty take to mature?
Expect about 70 to 75 days from transplant to harvest the peppers at their deep purple stage, and roughly 85 days if you let them ripen to red for a sweeter flavor.
Is Purple Beauty a sweet or hot pepper?
Purple Beauty is a sweet bell pepper with no heat, 0 on the Scoville scale. It has the crisp, mild, sweet flavor of a classic bell, set apart by its glossy deep-purple skin.
When should I pick Purple Beauty peppers?
Pick them while they are deep glossy purple for the boldest color and a crisp, mild flavor, or leave them on the plant to ripen to red, which makes them sweeter. The purple is a temporary stage before full ripeness.
How big do Purple Beauty plants get and do they need support?
Purple Beauty is a compact, bushy, sturdy plant about 18 to 24 inches tall that often supports its own fruit, though a small stake or cage is still helpful in windy spots or when the plant is heavily loaded.
Ready to grow your own? Purple Beauty seeds give you glossy deep-purple sweet bells that ripen red, a stunning addition to the garden. For the full step-by-step, see our complete pepper growing guide linked at the top of this page.
Want more peppers? These value packs pair sweet bells like Purple Beauty with other varieties:
By Maxim Kaufman — Founder & CEO, Organo Republic
Maxim founded Organo Republic in 2017 and personally selects, tests, and grows the heirloom, non-GMO varieties the company offers. Under his leadership, Organo Republic was named Agri Business Review’s Top Non-GMO Seed Variety Solution 2026.
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